Project overview

Customers seek a convenient and personalized way to discover and receive skincare products that suit their unique preferences, skin types, and beauty needs. they also want to use cruelty-free and sustainable products and packaging.

DERMOGUIDE

Find personalized skin routine with AI

Project Process

Problem:

  • Skincare routines are time-consuming to find and frustrate users

  • Lacking specialized websites offer curated skincare options from diverse brands

  • Not all brand products suit everyone

Values:

  • Sustainability: Our subscription box brings you a collection of brands that are both cruelty-free and sustainable, while supporting ethical practices, making it easier than ever to nourish skin and the planet simultaneously.

  • Personalized skincare products: By integrating AI into our cosmetic subscription box website, we can offer customers an innovative solution that provides personalized product recommendations based on their skin type, preferences, and previous purchases enhancing their overall shopping experience.

  • Simplifying the experience: With the power of AI, we're transforming skincare shopping into a personalized, convenient, and enjoyable journey.

The impact of AI on UX design

AI plays a supportive role in UX design rather than acting as a replacement. While AI can automate certain tasks and assist designers, it's unlikely to eliminate the need for UX designers in the future. UX design is fundamentally about creating experience for humans. To achieve this effectively, a deep understanding of human behavior is essential, and this is an area where AI currently falls short. AI can help automate repetitive and time-consuming tasks, such as generating design layouts, conducting user testing, or analyzing data. This frees up designers to focus on more creative and strategic aspects of their work. Furthermore, AI can analyze large datasets to provide valuable insights about user behavior and preferences. Consequently, UX designers can use this data to make informed design decisions and improve user experiences.

However, UX designers excel at solving complex, human-centered problems. AI can't replicate the empathy, creativity, and critical thinking that designers bring to the table when designing for user needs and emotions. Additionally, Designers also have a critical role in ensuring tech is used ethically. They challenge tough questions like bias in AI and making sure everyone feels included. UX designers prioritize the user's perspective, empathy, and understanding of human behavior. These human-centered skills are difficult for AI to replicate fully.

Moreover, UX/UI designers collaborate with cross-functional teams, including developers, marketers, and product managers. Effective communication and collaboration are vital, and these skills are not easily automated. Lastly, Design is a creative field, and AI is a tool that can enhance creativity but not replace it. Designers conceive novel concepts, aesthetics, and interactions that AI can't independently generate.

Understanding users

We asked people questions through a survey to find out who our users are, what they like, and if they have any concerns about sustainable fashion. we sent the survey to 86 people and talked to 10 environmental activists and people who really care about sustainability.

Persona

As a result of the research, our team created a persona to communicate information about the users. Emily's needs and preferences will guide the design.

Task:

Creating a user-friendly interface that seamlessly integrates AI features into the skincare subscription box website/app. user enters the website/app and searches through AI to find a suitable product based on their skin type and other factors and subscribe a box to receive products.

Target:

Individuals with busy lifestyles who need a personalized skincare and with product suggestions that suit them, as they don't have much time and knowledge for research and shopping.

Affinity Diagram

Iterations

Moodboard

The color palette we created was inspired by our moodboard. A warm color scheme reminiscent of natural materials is chosen depending on the user's taste and interests.

UIkit

We were able to develop a design system to ensure consistency across all the pages of our product, including typefaces, colors, input boxes, and buttons.

Final Prototype

In this section, you can check out the complete final prototype.